EVA’s John Higham and Industry Leaders to Define the Future of Charging at EVCS 2026

John Higham, Vice President of Communications and Public Affairs of the Electric Vehicle Association, will be a featured speaker at the EV Charging Summit & Expo (EVCS) 2026 in Las Vegas. John will join a panel of industry experts to discuss the evolution of public charging infrastructure. 

We invite you to hear John and meet the EVA team at EVCS on March 18-19. 

Here’s what you’ll learn during John’s informative session along with the full lineup of speakers who will share the stage.

Panel Spotlight: Creating a World-Class Customer Charging Experience

As EV adoption accelerates, the focus is shifting from simply providing power to creating a seamless, enjoyable "fueling" experience. This session will explore how leading organizations are transforming charging stations into customer-centered destinations that fit effortlessly into everyday life.

• Date: Thursday, March 19, 2026

• Time: 12:50 PM – 1:35 PM

• Session Description: The panel will dive into strategies for elevating the charging experience, moving beyond utility to offer convenience, comfort, and connection. Discussion points will include the role of loyalty programs, the integration of digital tools, and the importance of thoughtful urban planning in making EV ownership effortless.

Meet the Speakers

John Higham

Vice President and a member of the EVA Board of Directors

John represents the voice of the EV driver. With a background in aerospace engineering and a personal history of owning eight different EVs, beginning with a DIY electric Miata, he will ensure the consumer's perspective is front and center.

John will be joined by a diverse group of leaders representing the public sector, major travel centers, and infrastructure technology. The full panel includes:

• Kelly Owen Grover (Moderator)

• Chief Marketing Officer, Lynkwell

• Kelly will guide the discussion, bringing her expertise in marketing and software solutions to steer the conversation on customer engagement.

• Brandon Trama

• Head of Vehicle Electrification and Infrastructure, Pilot

• Representing one of the largest travel center networks in North America, Brandon will share insights on how traditional fueling stops are evolving to serve the electric future with enhanced amenities.

• Evan Johnson

• Electrification Program Manager, Pasadena Water & Power Department

• Evan brings the municipal perspective, discussing how the City of Pasadena is integrating destination-focused charging into recreational spaces and daily routines.

• Manoj Karwa

• CEO, Ampure

• Leading a company focused on charging solutions, Manoj will offer a technical and strategic viewpoint on the hardware and infrastructure needed to support a world-class experience.

EVA at EVCS 2026

EVA leaders and volunteer members will participate as a media partner to ensure the driver's voice is heard throughout the summit.

• Voice of the Driver: We will share real-world feedback from EV owners directly with the manufacturers and developers building the charging network.

• Education and Engagement: Our team will answer questions from attendees, offering insights into what drivers truly need for EV charging reliability, safety, and accessibility.

If you are attending EVCS 2026, make sure to mark your calendar for Thursday March 19 at 12:50 pm to hear John and this panel of experts discuss how to build a charging landscape designed for people, not just vehicles. And be sure to visit EVA in Booth 1728.

Mark your calendar for the EV Charging Summit & Expo, taking place March 17-19, at the Westgate Las Vegas Resort & Casino. With 200 speakers, 65 sessions, 300 exhibitors, and 5,000-plus attendees, EVCS & Expo is North America’s largest and most influential event dedicated to the electrification of transportation infrastructure.

This is where innovation, policy, finance, and technology come together to shape the future of mobility. From commercial to government sectors, attendees will explore real-world solutions, cost-saving technologies, and scalable strategies driving EV charging forward.

To register, please click the button below! Use code EVA20 to receive 20% off full registration.